Berkshire County Short Term Rental Market Report: March 2026
Quick Take
We're in the quiet stretch of the calendar, but don't let that fool you — the Berkshire short-term rental market is in solid shape. Don’t waste this time, use it to make improvements to your listing. Bookings are running ahead of this time last year, daily rates are holding steady, and summer demand is already starting to show up in the data. If you've been thinking about listing your property, the window to catch peak season bookings is open right now.
This Week's Numbers
Average Trailing 365 Listing Revenue: $40,265
Average Daily Rate (ADR): $298 (down just $1 vs. this time last year)
RevPAR: $140 (revenue per available date)
Total Market Bookings: 57,154 (up 1% vs. same time last year)
Median Booking Window: 26 days
Dates to Watch
Occupancy is already spiking around these upcoming dates compared to surrounding nights:
July 2–4 — +16.5% (4th of July weekend)
June 27–28 — +9.8%
May 22–24 — +7.5% (Memorial Day weekend)
October 9–12 — +2.9% (Columbus Day / Fall Foliage)
Key Takeaways
The best summer bookings happen 2–5 months out — right now the best guests are finalizing their vacations. Properties that aren't available now will have to fill in summer calendars with shorter term reservations
Total bookings are up year-over-year showing that the market is still healthly
ADR has barely budged year-over-year ($298 vs. $299), suggesting the market is absorbing supply without significant rate pressure.
Hosts using dynamic pricing are punching above their weight — properties with no dynamic pricing represent 40% of listings but capture only 27% of bookings.
Data sourced from PriceLabs · BVR Operating Region · Powered by Berkshire Vacation Rental Co.
That’s another BnB Bulletin for ya ! If you’re interested in our services for your own Short Term Rental, we’re taking on new clients through April 1, 2026. Hit the link below to set up an intro call.
Happy hosting,
- Jaryn